Elshaday Wubetu - Founder of Sheger Gebeta

Elshaday Wubetu is one of those who have lived up to the saying, “When life gives you lemons, use them to add a little zest to your life“. Oftentimes planning to go out with his friends and exploring new restaurants, “how much money do we need? What meals and services do they provide?” were the questions that derived the entrepreneur to start the roaring online page Sheger Gebeta. Sheger Gebeta was created 4 years ago on a social media platform, Viber, but then he figured out that Telegram and Instagram are the perfect platforms to engage more people.

Elshaday dropped out of Mekelle University because he wanted to learn in Addis Ababa, so he started learning computer science at Hilco University, but he also left his study there once he realized his interest was in digital marketing.